I’m currently 31,000 feet in the air flying home from Los Angeles after having just shot my first of many weddings this year. It’s been an absurdly busy week and I’m excited to see my wife and dog soon but as we took off I had a thought dawn on me. There’s a lot happening in the social media world this last week as Instagram has announced that it’s going to start sorting feeds by an algorithm. I’ve watched over the last decade as different social platforms have come and gone and I believe it’s a testament to never put all of your eggs in one basket. It’s unfortunate to hear this news as Instagram has been such a huge catalyst in my business and in so many other creatives businesses. Things are going to change and that’s inevitable.
I have viewed my blog the last few years almost like a portfolio of sorts. Not every wedding or couples session that I have photographed has made it on to here but it’s quite rare that something from each of these events doesn’t make it onto one of my social media feeds. With all of this being said, I’m going to be utilizing my blog just as I have but it will also be used as my own personal social media feed in the days ahead as I never want meaningful “posts” to be lost when another platform dies. This is something I will always have control of. Of course, I’ll continue to use Instagram, Facebook, Google+, Snapchat, Periscope and everything else but the important posts will also be shared here. It’s hard to communicate everything I wish I could to bride and grooms before they contact me and because I believe so much in you having a successful wedding season, I want to make sure I am able to provide this information to even those who don’t necessarily choose me to be a part of their day because I believe it’s important for how you go about planning your day. Feel free to check back regularly as I’ll be doing my best to share often.
03/19/2016 – Lauren & Jordan’s Backyard Wedding in Tustin, California
It’s easy for my favorite shots from wedding days to be of my couples in some incredible light or in front of an epic landscape but I’ve grown over the years to have an immense soft spot for the elderly at weddings and specifically for the grandparents of my bride and grooms. I’ve been incredibly privileged, after having become close with my couples, to be one of their friends to stand by them, cry with them and support them, even after their wedding, when some of these relatives have passed on. Today this is one of the shots that takes the trophy for me. This was earlier this afternoon when Lauren’s grandmother saw her in her wedding dress for the first time and I believe it’s these kind of moments that will be talked about when kids run to grab albums off the shelves twenty years from now.
These are the moments that will forever trump over curated social feeds and they are the ones I hope people still think about and consider when planning their wedding today amidst a world of wedding blogs, social medias and trends screaming to focus on the opposite. Traveling and scenery is amazing but relationships are why I do this. Thank you Jordan and Lauren for having me spend the day with your families celebrating with you both. It was one I will forever remember. I can’t wait to share more of what we created together soon.